What is more, the original cheap nike air max in the two or three line of the market basically is the leading brand, and the lower end of competitors at least has relative brand advantage.Now the problem is complex, the transnational brand to brand under pressure, low-end competitors putting pressure on prices.If not timely adjust the strategy and strategy, then, Nike is likely to be equally difficult to go on or retreat.
I think nike air max 2011 from strategy and tactics are the two key points must hold.One, how to ensure that have cloth under the terminals can hold, and on this basis, how to effectively keep reasonable stationing.If close the shop tide, it will appear the situation of a rout is like a landslide.
Whether it is the face of the transnational brand cloth pressure, or face shop rent, wages rose sharply, nike store uk must first endure, then can expand.This is not just a few stores problem, or a problem of major issues issues of right and wrong.Two, if the transnational brand is just sinking channels, is not terrible, terrible is that they comply with Chinese consumption ability, into the multi-level market segments.International brand cars have started this strategy; on the field of international brands will be more of this kind of strategy to the extreme.
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